Key Product Selling Point
- Award-Winning Mineral Formula: Iconic foundation with 5 clean, vegan ingredients, free of talc and chemicals.
- Buildable Sheer-to-Full Coverage: Lightweight powder transforms to silky cream, minimizing pores and redness.
- Skin-Improving Benefits: Promotes clearer skin over time, suitable for sensitive, oily, and acne-prone types.
- Mineral-Based SPF 15: UVA/UVB protection without chemical filters, non-comedogenic and hypoallergenic.
- Luminous Natural Finish: Breathable coverage leaves skin radiant, ideal for all skin tones and lifestyles.
Detailed Product Description
The UK’s #1 loose powder foundation, bareMinerals Original SPF 15 Foundation, is a revolutionary formula crafted with just five pure mineral ingredients. This talc-free, vegan foundation transforms from a lightweight powder to a silky cream upon application, offering buildable sheer-to-full coverage that blurs pores, imperfections, and redness. Its mineral-based SPF 15 provides chemical-free sun protection, while the breathable formula prevents clogging or settling into fine lines. Used long-term, it supports a healthier, clearer complexion, making it ideal for sensitive, oily, or acne-prone skin. The result is a naturally luminous finish that enhances skin’s radiance without heavy, cakey feel.
Direction for Use
- Swirl: Pour a small amount into the cap, swirl with the brush until the powder disappears into the bristles.
- Tap: Gently tap the brush handle to remove excess product.
- Buff: Apply in circular motions to activate the minerals, transforming powder to cream. Build coverage by repeating as needed, starting from the center of the face and moving outward.
Ingredients
Bismuth Oxychloride (CI 77163), Zinc Oxide (CI 77947), Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499), Mica (CI 77019).
Product Warnings
For external use only. Avoid eye contact; rinse thoroughly if contact occurs. Do not apply to broken or irritated skin. Discontinue use if irritation arises and consult a physician. Keep out of reach of children. While the product contains SPF 15, use additional sun protection (hats, sunscreen) in strong sunlight.
Manufacturer Address
BareMinerals, Orveon Global Ltd, 5th Floor, 201 Bishopsgate, London, EC2M 3AB, United Kingdom.